Privacy policy

1. About This Document
This document sets out our privacy policy in respect of your personal information, which governs the way we collect, use and protect any personal information that you provide to us. It serves as an expression of our commitment to protecting your personal information, but is not a contract between you and us.  Please see Section 18 below for your rights in relation to your personal information.

2. Your Consent
By using our websites, using our social media channels, posting comments about us in any forum, providing any personal information to us, creating an online account with us, you confirm that you agree to and consent to the terms of this document and use of your personal information, to the extent that your consent is required by any applicable law.

3. Copyright Notice
This document, and all content of our websites is Copyright© 2015 Creature Media Australia Pty Ltd. ALL RIGHTS RESERVED.

4. About Us
This is the privacy policy of Creature Media Australia Pty Ltd ABN 26 603 910 783 trading as Creature Media Australia (referred to as "we", "us" or "our").  We are incorporated under the laws of New South Wales. Our registered office is Creature Media Australia Pty Ltd, Level 6,  77 Castlereagh Street, Sydney , NSW 2000. Australia.

5. Contacting Us
If you have any questions about our privacy policy or about how we process your personal information, including any complaints, please contact us either by e-mail to, telephone on +61 (2) 8227 6486, or by post to The Privacy Officer, National Geographic Kids, Level 13, 135 King Street, Sydney 2000. Australia

6. Our Commitment
We respect your right to privacy and we aim to ensure you have a trustworthy experience with us, including when using our websites or. We understand that you care about how your personal information is used by us, and we want to share with you the policies and practices we’ve adopted. This way you can feel confident about how we handle your personal information that you entrust to us.

7. Who Our Privacy Policy Covers

7.1 Our customers
Our privacy policy sets out how we process personal information relating to individuals who are buying a product or service through Creature Media Australia PTY limited for personal use or third party or who are customers or potential customers or recipients of a product or service bought from or through us.

7.2 Examples of who this policy covers
We include in this privacy policy personal information we process relating to: (1) individuals who are making a purchase with us or through us, and individuals in respect of whom any enquiry or booking is made (such as friends, family members, and officers and employees of businesses and organisations booking with or through us);  (3) where our customer is a business or organisation, employees or individuals who are acting as representatives of that business or other organisation, and individuals connected to that business or other organisation, such as owners, partners, shareholders, and directors; (4) individuals who visit our website or other online sites operated by us or our contractors or affiliates; (5) individuals who create an online account (if applicable); (6) individuals whose personal information from other companies in our group (such as where you have consented to your personal information being disclosed to other group companies for marketing purposes); and (7) individuals or businesses from any other arrangement with us.

7.3 When we are an information processor only
This privacy policy does not apply where we are processing personal information strictly as a sub-contractor or information processor on behalf of a third party, and not on our own account.  In this case, you should look to that third party, who will be answerable for how we process that personal information and its privacy policy.

7.4 Terms used in this policy
When we refer to "you" and "your" in this privacy policy, we refer to you, any such individual whose personal information we process from time to time. When we refer to “process” or "processing" of your personal information, this includes collecting, recording, storing or holding your personal information, and anything we do with it, such as organizing, adapting or altering it, retrieving, consulting or using it, disclosing it or otherwise making it available to others, combining it with other information, and blocking, erasing or destroying it.
When we refer to "Products and Services" this covers all products and services which may be booked with or bought through us, such as Magazines, Toys, Books, Activity Days, and it includes both (1) all such products and services which we supply or operate ourselves (including where we sub-contract); and (2) any such products and services provide by a third party which we sell to you (acting as agent for you or that third party).

8. What Laws We Comply With

8.1 Privacy Laws
We process your personal information in accordance with the following privacy law(s): the Australian Privacy Principles contained in the Privacy Act, 1988 which regulates the handling of personal information about individuals. This includes the collection, use, storage and disclosure of personal information. Our regulator is the Office of the Australian Information Commissioner (OAIC) (

8.2 Other Laws
We also comply generally with the laws of Australia in relation to the processing of your personal information, and not any other laws.

9. What Types Of Personal Information We Process
This section summarises the types of personal information about you that we process:-

9.1 Information concerning you as an individual
This includes name, age, photograph, gender, address, telephone, mobile, fax, e-mail, social networking contact details, proofs of identity and address, copies of passports, driving licences, card and other payment details, and financial information, and any other information provided to us by or in relation to you which concern you as an individual.

9.3 Business Related Information
If you are an individual associated with a business or other organisation that is our customer,  then your personal information may include the following information that we link to you: business or organisation details (such as name, address, telephone numbers, payment arrangements, financial information, etc.), your relationship with that business or organisation (such as owner, partner, director, shareholder, employee, or agent), and your contact details within that business (such as work address, work telephone and mobile numbers, work fax number, and work e-mail address).

9.4 Enquiry and Booking information
Information concerning enquiries made with or through us products and services, including where you are making the enquiry for the recipient of the product or service to which the enquiry or booking relates. This information may include: records of enquiries and searches for magazine subscriptions and other services made by or on your behalf, details of your personal interests, needs and other information relevant to your enquiry; details of results, quotes, proposals, estimates and other information given in response to enquiries; Price offered, Promotional code used, Product Name/Type, Amount, Start Date, and other enquired details related to an enquiry or purchase

9.5 Performance information
Information generated concerning the performance of any booking or other contract made with or through us, including information relating to anything arising during the period of the subscription or service.

9.6 Survey Information
Information collected or generated out of any surveys we conduct.

9.7 Feedback
Information provided by you in relation to your feedback or experience on a past, current or future pruchase with us.

9.8 Competition Information
Information collected or generated out of any competitions or promotions we run.

9.9 Account, Registration and Loyalty Information
Information concerning any accounts, registrations, or memberships with us, or participation in any loyalty program.

9.10  Correspondence
Correspondence, communications and messages, including between you and us, and between us and third parties, including relating to any booking or booking enquiry, or performance of any contract.

9.11 Social Media
Any information (including your social media user details, feedback, comments and photos) you post on our social media channel or any forum which relates to us.

9.12 Website Usage Information
We may collect information about your visits to, browsing of, and use of our website, unless your web browser blocks this. The range of information we collect will depend on how you interact with our website.

This information may include: your IP address (a unique identifier allocated to your computer for your connection to the internet); your computer device details (PC, tablet, smartphone, watch etc.); the make and version of web browser (e.g. Internet Explorer, Firefox, Safari, Opera, Chrome) you are using; your operating system (e.g. Windows, Windows Phone, OSX, iOS, Android, Linux etc); your time-zone; your browser plug-ins; any web-page you came from, identified as the referrer web page address by your web browser; cookies; page response times; download error; pages and parts of pages you visit; usage you make of our website, including enquiries and searches undertaken, and registrations for accounts, forums etc.; services and products you viewed; length of visit to website and pages; page interaction information (such as scrolling, keys pressed, mouse clicks, touches, and mouse-overs). This will normally be collected and used anonymously, and aggregated for analysis, with your name and any characteristics identifying you remaining anonymous, but our privacy policy will apply, and it will be treated as your personal information, if this information is in any way linked to you personally.

This information may also include: information inputted into forms and field; registrations for any accounts, forum, feedback mechanism, social functionality, newsletters or other features of our site; usernames and passwords, log-in / out history, and settings; actions taken within any account or other registration, including view and update and changes to settings; and posts to any forum, feedback, review or other social functionality on our website.

10. How We Collect Or Generate Your Personal Information
This section sets out the ways in which we may collect or generate personal information concerning you.

10.1 Visiting our website
By visiting and using our website you or your computer may provide personal information. This includes:  information which is automatically provided by your browser to our servers; information record on our web servers about your interaction with our website and pages viewed; information we capture or place on your computer or generate using cookies or other technologies on our website; and information you input into forms and fields on our website.

Cookies collect information that includes the server your computer is logged onto, your browser type and how you gained entry to our website. Therefore, when you visit our website anonymously, details are recorded about your visit, such as, in addition to the matters described in the previous paragraph, time and date, pages accessed and time spent. This information is used in an anonymous form for statistical purposes and as such, cannot be used to identify you individually. A cookie cannot retrieve any other information from your hard drive, pass on computer viruses or capture your email address or any other personally identifiable information. You should note that accepting cookies is required if you want to view our websites, because they are essential for our site administration and security.

You may disable cookies or set your browser to alert you when cookies are being sent. If you do disable cookies, we may be unable to optimize your visit to our site and you may experience some errors. Refer to your browser instructions or help screens to learn about these functions. If you reject all cookies, you may not be able to use our web sites.

10.2  Information you provide
Your personal information will include information you provide (or later amend), whether: from correspondence with you; verbally to us over the phone or in person; by filing in any field or form on a website; by posting on our social media channel; by posting on any forum referencing us; by filling in any printed form we provide you with; by e-mail; from documents you provide use with; and from updates to any information to provide from time to time.  This includes when you: register or subscribe for any service, account, members, or loyalty program, or make an enquiry or purchase  for a product or service whether in person, by phone, through our website or otherwise; send us your comments or suggestions; subscribe to any newsletter or other publication; and request sales and advertising information, including brochures.

If you do not provide us with your personal information you will be unable to purchase any goods or services.

10.3 Information obtained from third parties

We may obtain personal information concerning you from third parties, including from: people making enquiries or bookings on your behalf, providers of any subscription sales, products and services sold on behalf of us by third parties and their intermediaries; credit, fraud, identity and other searches we may undertake, including searches with public records and regulatory and private organisations; from any business or organisation you are associated with; from telephone numbers identified by the telephone system when you telephone us.

10.4 Information generated by us
We and any suppliers or sub-contractors working for us may generate personal information relating to you, including in connection with responding to and dealing with any enquiry, booking or complaint; or in performing any booking or other contract with you; or through the analysis of your personal information or information gained from your use of our website. We may record telephone calls with you.

11. What Do We Use Your Personal Information For?
This section sets out the uses which we make of your personal information:

11.1 Operate our website
To operate and provide the search, booking, accounts, review, forums and other services, facilities and functions of our websites.  This includes customising your online experience by providing you with more relevant online offers and updates, managing any accounts or registrations you have with our websites and making changes to your settings and profile at your request.

11.2 Provide information and respond to enquiries
To provide information to you about our website, systems and services, including to respond to booking enquiries and searches for products and services, and to keep you updated generally.

11.3 Purchases and other contracts
To enable you to make purchases, and to fulfill, provide, perform, administer, manage, and enforce all purchases,  orders, and other contracts which relate to you (including if you are a recipient in a purchase made by someone else), and to process any transactions authorised or made with us which relate to you.

11.4 Payments
To collect and make payments due and administer our accounts.

11.5 Communication with customers
To communicate with you concerning any enquiries, purchases, problems and complaints, and to respond to any submissions, enquiries or requests from you.

11.6 Record Keeping
To keep internal records and maintain reasonable archives, including concerning as to enquiries, bookings, contracts, travel services, and complaints.

11.7 Manage and Improve our business
To analyse, audit, provide, operate, administer, maintain and improve our business, website, systems, and services; to carry out surveys and analyse the results; to run promotions and competitions; undertake product or customer research/development; to assist us in and help us to improve our sales, editorial, advertising and marketing processes; to carry out other business development and improvement activities; and to provide training to our staff, sub-contractors and suppliers. For example, we may use your personal information to help us profile how our customers generally are using our websites and buying products and services with (or through) us. We may also use this information to ascertain interests so that we can better tailor our business offerings.

11.8 Direct marketing
To carry out direct marketing to you.  See next section below for further information.

11.9 Advertising
To report aggregate information concerning usage of our websites to our advertisers. We normally create anonymous statistical information about browsing actions and patterns, and do not identify any individual.

11.10 Legal obligations
To meet our legal obligations.

11.11 Anything you have specifically consented to
Any purpose for which we have obtained your consent.

12. Use Of Your Personal Information For Direct Marketing
We do not use or disclose your personal information for direct marketing purposes unless we have obtained your consent to this, such as through an opt-in or opt-out tick box on any form or website of ours.

12.1 Direct marketing by us
Where you have consented to this, we may use your personal information to carry out direct marketing and send you marketing messages, materials, adverts and promotions relating to travel services we provide or which can be booked with third parties through us.

Where you have consented to this, we may also use your personal information to carry out direct marketing and send you marketing messages, materials, adverts and promotions relating to National Geographic Kids which are offered by or which can be booked through us or third parties selected by us.

You will be free to withdraw your consent to this at any time, by contacting us as detailed in this privacy policy or as detailed in any direct marketing that you receive.  In any e-mail you send we would ask you to insert "unsubscribe" as the subject heading.

12.2   Direct Marketing by Third Parties
Where you have consented to this, we may disclose your personal information which is contact information (such as name, e-mail, postal address, telephone, mobile or fax number) to any other company in the same group of companies as us (e.g. within the National Geographic Kids group), or to third parties selected by us.  They will use this to carry out direct marketing in their own right and will use it to send you marketing materials, adverts and promotions relating to products and services they offer or which can be booked through them. You will be free to withdraw your consent to our disclosure of your personal information for this purpose at any time, by contacting us as detailed above. If you withdraw your consent, this will not affect any disclosures we have already made (i.e. we will not be able to remove your personal information from anyone we have disclosed it to), but we will tell you who they are on request, and you should contact them directly concerning this.

13.7 Direct Marketing by third parties
We may disclose your personal information to third parties to carry out direct marketing to you, where you have given your prior consent, to third parties to carry out direct marketing.  See the direct marketing section above.

13.8 Customer Representatives
If our customer is a business or organisation, and we are holding your personal information in your capacity as an associate of that business or organisation (including as agent, representative, contact, employee, officer, owner, partner, or director), then we may disclose to them that personal information.   If our customer is making a booking or booking enquiry on your behalf, with your authority, then we may disclose to our customer your personal information as reasonably required in connection with such booking or enquiry, or the subsequent performance of or payment for any booking made.

13.9 Business acquirers
If our business is ever transferred to a third party, then your personal information will be transferred to the acquirer to enable them to continue our business.

14.  How Third Parties Will Handle Your Personal Information
Where we provide your personal information to a third party one of the following two circumstances will apply:-

14.1 Processing on our behalf
In some cases, your personal information may be held and otherwise processed by them on our behalf, in which case we will remain responsible for what they do with your personal information, and your personal information will only be held and processed by them in accordance with our instructions and this privacy policy.

14.2 Processing on their own account
In other cases, your personal information may need to be provided to them to be held and processed by them in their own right and on their own account.  In such case, they will have their own responsibility for that personal information, subject to their own privacy policy, and we will not be responsible for what they do with it following disclosure.

15. Location Of Your Personal Information

15.1 Transfer of personal information overseas
We (and any affiliate, subcontractor or other person processing your personal information on our behalf) may transfer, store and otherwise process your personal information anywhere in the world to fulfill the purposes set out in this policy, for example to: (1) our overseas offices; (2) information processors (including operators of global travel distribution systems); (3) airlines, hotels and other travel service products; and information technology and business service providers.

In many cases the transfer is necessary to initiate or complete a booking or other transaction on your behalf in response to a request by you or for the purpose of entering a contract with a third party on your behalf.

Where we disclose your personal information to third parties, that disclosure may also involve a transfer of your personal information anywhere in the world, and those third parties may themselves transfer, store or otherwise process that information anywhere in the world.

In each case, we will comply with any legal requirements concerning the transfer of your personal information by us to any third party outside the country where we are established, and where your personal information is still controlled by us or is being stored or otherwise processed on our behalf, our security measures (as detailed below) will also apply.

15.2  Counties to which your personal information is transferred
The countries which we transfer your personal information depends on your booking. Generally such countries include South Africa, New Zealand and the United Kingdom.

16. Keeping Your Information Secure

16.1 Our security measures

16.1.1 Our general commitment

We are committed to doing what we reasonably can to keep your personal information secure, and we are obliged by law to put in place appropriate technical and organisational measures against unauthorised or unlawful processing of your personal information and against accidental loss or destruction of, or damage to, your personal information. We have accordingly implemented security policies, rules and technical measures with a view to achieving this.

16.1.2  Transmissions between your web browser and our servers
We use Secured Socket Layer (“SSL”) software in order to encrypt the personal information that you provide to us whilst it is in transit over the internet. This will work if your browser is SSL enabled (which most are). You can verify that this is working by looking for the symbol of a closed lock or solid key on the bottom bar of your browser window, and checking that the prefix for the web address in the browser address bar has changed from “http” to “https”.

16.1.3 Storage of your personal information
The personal information we collect from you online is stored by us and/or our service providers on databases protected through a combination of physical and electronic access controls, firewall technology and other reasonable security measures.

16.2 Your security measures
For your own privacy protection, we encourage you to maintain anti-virus and other malware protection software on your computers and other devices, and to maintain your own measures to protect your personal information. Please do not include sensitive personal information in any e-mails you may send to us, including payment card information.

We also encourage you to be careful about who you give personal information to. We never contact you to ask you for sensitive personal information, such as payment card information, or sensitive personal information such as passport numbers or log-in details, and we will only ask you for such information in person or through our website, or by telephone in connection with a booking you are making or have made.  Please let us know if you someone purports to contact you in our name.

17. How Long Do We Keep Your Personal Information For?
We keep your personal information for so long a is reasonably necessary for the purposes for which we use it, and if longer, for any duration required by law, and for statutory claims limitation periods where your personal information may be relevant to any possible liability we may have to you.

18. Your Rights
Our privacy policy is not intended to create a contract or form part of any contract. You have certain non-contractual rights under the laws noted above, which we summarize below. If you contact us about these rights, we may ask for proof of your identity before we act, and may refuse to act if you do not provide this or your identity is not established by you.

18.1 Access to your personal information
We will, on written request, provide you with access to information we hold about you, including for the purpose of correcting or updating such information, unless there is an exception which applies under the Privacy Act, 1988. Your request for access will be dealt with in a reasonable time and we may recover from you our reasonable expenses incurred.

If we refuse to provide you with access to information we hold about you, we will provide reasons for such refusal and inform you of any exceptions relied upon under the Privacy Act, 1988.

18.2 Use for direct marketing
You have the right to ask us to stop using your personal information to carry out direct marketing to you. To opt-out of receiving direct marketing from us please follow the instructions detailed at the bottom of all our email marketing communications or contact us by phone on +61 (2) 8227 6486 or email us at

18.3 Correction of inaccuracies
We take reasonable steps to ensure that the personal information we hold about you is, whenever we collect or use it, is accurate, complete and up-to-date.

If the information we hold is inaccurate, incomplete or out-of-date please update your details on our website (if possible) or contact us and we will take reasonable steps to either correct it, or if necessary, discuss alternative action with you.

18.4 Complaints to applicable authority
The laws we comply with are regulated by the Australian Information Commissioner.  In addition to your rights above, it is open to you, if you have a complaint or concern, to seek assistance from such government regulator.  However, before you do so, we would hope that you will contact us first to discuss any complaint or concerns you have.

For more information on privacy, you can contact the Australian Information Commissioner’s hotline on 1300 363 992 or if outside of Australia + 61 2 9284 9749, or visit the Office of the Australian Information Commissioner website at

19. Changes To This Privacy Policy
We may change this privacy policy at any time and from time to time without notice to you, including by publishing a new version on our website. You should check this privacy policy for updates each time you visit our website to be sure that you are aware of any changes.  You should check the top of the document to see the latest version in force.  Any change will be prospective only, and we will not make any changes that have retroactive effect unless legally required to do so.

20. Applicable Law and Disputes
This policy is subject to the law of Australia. You may obtain further information regarding privacy issues in Australia by visiting the Australian Information Commissioner’s website at

21.  Linked Websites
Our website contains links to other websites. We are not responsible for the privacy practice or content on those websites. You should read the privacy statements and policies of any linked sites as their privacy policies may differ from ours.

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